My brother-in-law Max Wellman is the general manager (and frequent host) at Des Moines' newest jazz club, Noce. I've been working with him over the last few months to create a variety of event materials for all of their upcoming shows!
Since joining the chorus in the fall of 2015, I've experienced the group's transformative and genuine positivity. A branding of the newly independent Indianapolis Women's Chorus was due. I worked with board members to develop a logo that spoke to the group's inclusive, feminine and powerful nature.
One of the first in-house projects I got to work on with Element Three was the annual Holiday Card. For 2015, the creative team decided to illustrate a '12 Days of Christmas' button pack. I was assigned 'Four Calling Birds'. Super fun project!
The Berlin Paper Company is a fictional business based in Berlin, Germany. Their paper promotion focuses on a specific line of high-quality, environmentally friendly products. Paper samples are designed to give the impression that the bark of an actual tree is inside a wooden box. On the back of each sample are facts and scientific illustrations about each tree species as well as information about the sheet of paper itself.
*This project is featured in the book Plant Graphics published by Sandu Cultural Media.
I've followed Sabrina Smelko's work and blog for a while now, so I jumped at the chance to design a letter for her project: 365 Days of Type. Participants volunteered to design a specific number and Smelko posted designs each day of the year. I chose a number with nice parallels so I could experiment with flat structural planes.
My first official lettering job was for my favorite person, my sister. Katy and Max had the most beautiful wedding in October. I helped out with signage, print design, reception photography, and squeaked out a maid of honor speech. This was one of my favorite weekends.
Idiot's Guides: Dog Tricks was a fun book to work on that let me design a little sportier than usual (which, albeit, still isn't very sporty).
This was my first foray into photo/art direction and I'm lucky it was with a great photographer (Beth Adams of Candid Canine Photography)! We kept shots bright, happy and clear to reflect the content. A modern-primary color palette provided clear navigation between levels of difficulty.
Idiot's Guides: Nail Art was the first book assigned to me at Alpha. Going through the editing and designing process for an entire book was sometimes overwhelming but I learned a ton throughout the process! Emily Draher of the popular blog The Lacquerologist wrote, painted, and modeled for every photo. She was full of helpful tips and came up with more than 75 designs for the book!