Art Direction, Web Design, Photography
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BraunAbility Pacifica Product Page

 
 

BraunAbility Product Page 

ART DIRECTION + DESIGN

Digital Strategy: Halie Vining
Development: Zack Philipps

 
 

As part of the Element Three team, I worked with a digital strategist and developer to conceive, design, and create BraunAbility’s Take the Tour landing page - an interactive experience that lets users explore BraunAbility’s Pacifica WAV in a variety of sections. This page has served as a key touchpoint in the digital and paid media campaigns Element Three has run with BraunAbility. Activities included creating the wireframe, mockup, and style guide for this page.

 
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FINAL PAGE DESIGN

Our goal was to entice users to fill out the form in order to get more information on the BraunAbility Pacifica. Lifestyle photography, bright, branded elements, and interactive visuals guided users through the experience.

 
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Interactive Elements

Halie and I experimented with interactive visuals that take users on a virtual tour of the Pacifica’s top features. Video content shot by the E3 team populated hover content and the product gallery.

 
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